In India, How Do I Open a Domino’s Franchise?
Do you have any plans to open a franchise in India? So, as one of the most well-known and great franchises to start a food business in this country, you can choose Domino’s Pizza to earn huge profits. After the United States, Domino’s first entered the Indian market in the mid-1980s and as of February 2022, there are about 1500 Domino’s locations in the country. Starting a Domino’s franchise can be a very successful business decision. Let’s take a closer look at the prospects of starting a Domino’s Pizza business and the requirements for getting a franchise in India.
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Domino’s franchise refers to a certain business model where any person or group of people (franchisee) is given the full rights to run a Domino’s Pizza restaurant using the company’s name, recipes, goods, and operational procedures. The franchisee also pays the franchisor an initial franchise fee and ongoing royalties in exchange for the right to use the Domino’s Pizza name. In all aspects of the business, including training, marketing and operations, the franchisor provides support and a new direction to the franchisee. For company owners looking to start a restaurant with a well-known brand and a tested business plan, a Domino’s franchise is a very popular choice.
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Scope for Domino’s pizza outlet
Pizza was first recognized as a cheap, tasty and quick dish in Naples, Italy and has since gained a huge following in India. Pizza has always been on the list of foods that can be enjoyed by people of all ages, no matter what the occasion is – be it a family function, a friends party, a regular day or a special day. Hence, starting Domino’s can be very profitable as the location of your Domino’s Pizza outlet can give you a huge profit potential. If you also start door-to-door delivery services, you can easily earn a profit of at least Rs 2 – 3 lakhs every month.
If you have always thought of owning your own company, then what can be better than owning a Domino’s franchise? The pizza market is not seeing any slowdown yet. Bold new flavors inspired by Asian, Mexican and Caribbean cuisines have gained immense popularity recently and are still doing so. Domino’s was recognized as the world’s top pizza retailer in 2018 based on sales. As a result, the cost of a Domino’s franchise in India has increased significantly, requiring an investment of Rs 50 lakh for traditional stores and Rs 30 lakh for unconventional stores in 2021.
Types of Domino’s Pizza Stores in India
Three types of Domino’s franchises are available to open in India: Transitional, Non-traditional, and Traditional.
• Transitional outlets:
Transitional stores are those that have fewer customers than other stores. These restaurants have slightly different menus as they are made keeping in mind the local taste and preferences. Whatever the business, a Domino’s store can be able to attract a large number of customers in a variety of ways because of its famous brand name. The Domino’s menu is available at every location along with the price so that customers can make the best choice. The Domino’s menu consists of not only pizza but also a lot more such as pasta, tacos, pizza, drinks, desserts, fries, and garlic bread.
• Traditional outlets:
Traditional stores are Domino’s locations that are located in buildings that have enough space for customers and delivery personnel to park their cars. Shopping centers and even important structures are included in this. Most traditional retailers offer delivery or takeout options for their licensed product lines.
• Non-traditional outlets:
Non-traditional outlets are located in non-traditional structures. Simply put, they are not just limited to shopping centers, they can also be found on toll highways, office buildings, stadiums, and airports. They mostly offer takeout services, however, some locations also include a dining area.
How much does a Domino’s franchise in India cost?
Before starting a Domino’s franchise, the cost is the first thing we think about
• For a traditional pizza restaurant, the cost of a Domino’s franchise in India can be up to $5000000 (INR 50 Lakhs).
• On the other hand, opening a non-traditional store can cost up to $300,000 (INR 30 Lakhs).
However, you should carefully consider your options before spending such a large sum as the Domino’s franchise cost in Indian Rupees can go up to more than 50 Lakhs if the store rent is too high. Therefore, a well-thought-out business plan is a must for anyone thinking of starting a Domino’s Pizza franchise.
The Basics of Opening a Domino’s Franchise in India
The following are the requirements before you go ahead to start a Domino’s franchise in India:
• Infrastructure: Customers are attracted in large numbers by a warm and pleasant infrastructure. As a result, the infrastructure at the Domino’s franchise site should be warm and inviting enough to allow for group meetings or even informal eating.
• Location: If you choose an ideal location for your Domino’s franchise, more consumers will be attracted to the area, which is crucial for the growth of that specific shop. Every customer should be able to get their pizza without going out, so the establishment should have enough space in the area to accommodate consumers.
• Workforce: It will be beneficial if you remember that a well-trained workforce is essential for running a profitable shop. They should follow Domino’s policies and treat customers politely as even a small mistake can force a customer to leave the location, which can be detrimental to your franchise.
• Delivery people: You can deliver pizzas directly to the doorsteps of consumers at your franchise location as one of your additional services. Depending on the demand of the local population and the availability of delivery trucks, it would be ideal if you also have delivery staff. These factors will affect the cost of your franchise depending on the kind of outlet you choose to operate. Now that you are aware of the requirements, you can proceed to get a Domino’s franchise in India. To own a Domino’s franchise, one must follow the following steps and procedures. Let us now check out these terms.
Steps to Obtaining a Domino’s Franchise in India
You may better understand how to launch a Domino’s franchise in India by reading the following:
Step 1: Filling out the application is the first thing you must do to start a Domino’s franchise in India. You will have to wait for a response from the business after completing the form.
Step 2: You will receive the documentation from the firm when the application is approved. You will then be instructed to wait for a telephone interview.
Step 3: You will go to the following round once you successfully complete your telephone interview. The franchise development manager will now schedule a meeting with you to go through the specifics of the franchise’s development
Step 4: If the meeting goes well, you will be given the financial information and other crucial instructions for more due diligence.
Step 5: You will now receive franchisee orientation and training. At this stage, you will learn in-depth information on the duties involved in managing a Domino’s franchise.
Step 6: The agreement will be signed, which is the last step. The agreement to become a franchise owner at Domino’s will be sent to you once you have met all the requirements. You must sign this contract to become the owner of a Domino’s franchise.
Domino’s Franchise Documents and Licence Required
• Existing Business proof
• Address Proof
• Business Registration
• Aadhar Card
• PAN card
• Character Certificate (PCC)
• Report of business turnover (last 3 years)
• GST number
• Insurance
• FSSAI
• Photos of Property (right, left, and front view)
• Property Paper (area; owned or leased)
• EPF/ESIC
• Sub-Franchise Agreement
Conclusion
Domino’s is a very famous brand, and many people get hungry just thinking about delicious pizza. We think we have answered all your questions related to buying a Domino’s franchise in India. Before starting a Domino’s franchise in India, a new franchisee should pay close attention to the location, outlet type, and other important details.
